How Do You Promote Reputation Internally?

We’d love to know what steps you’ve taken to help promote Reputation within your organization!

Was it a super easy concept for your executive team to understand?
Did you inherit Reputation when you started at your company?
Is it still not so widely understood/known?! maybe you’ll get inspiration from this thread of ideas

Tell us how you have championed it internally :smiley:

Over the last two and a half years, Reputation has been firmly embedded into our organisation from the CEO and Executive Board down to local hospital clinical teams.

As a few examples of how I promote Reputation internally:

  • Bi-weekly emails to all of our local marketing teams with platform updates and changes to ensure whenever they access the platform, they are not caught out with surprises and feel more informed as a result.

  • Live lunch and learn type webinars where local marketing teams can join to either learn about a specific topic (e.g., how to leverage the Experience Insights section) or to ask any questions as part of an Open Q&A.

  • Taking a leaf out of Spotify’s book, I send annual ‘Wrapped’ infographics with ‘Top Five’s’ e.g., Top 5 Hospitals by Response Rate, Reputation Score etc.’

  • As Administrator for the platform at Circle Health Group, I proactively monitor our data and performance metrics - reaching out to local teams if I spot opportunities. As a result, we have a couple of hospitals who have passed the 900 Reputation X Score with our highest to date being 911(!).

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I make sure to keep everyone updated on our current score, I share new reviews weekly, both positive and negative and make sure everyone knows they play a part in our overall reputation success.

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@adam these are incredible ways to keep the entire Circle Health org engaged with Rep (and ORM as a whole) - amazing work :clap:

@tanya.mckinney do you have a dashboard or report that shows these reviews or are you going through and sharing on a case by case basis? Awesome work!

Our Reputation scores are discussed in our weekly & monthly reports. The company also has an internal bonus structure that is paid out quarterly. The higher your score, the higher the group you’ll be in & therefore, the bigger the bonus you’ll receive!

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@lauren.dileonardi, I go case by case. I don’t want them getting lost in the data. Instead, I want everyone focused on the customer experience.

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@nicole.radwanski This is SO cool - we are hearing more and more of our customers compensate on Rep Score :fire: What a cool incentive??! Are there any other factors that play into this? Average Star Rating? Vacancy Rates?